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Peter Bertschinger

“Great success always starts with a vision. We navigate you through potentially challenging times and take advantage of hidden opportunities where do you want to go. Let’s talk about those challenges and opportunities.”

Founder & CEO

i-STARS is a Swiss company offering consulting services, software and services of the highest quality. We understand the complexity of sales and transformation in companies from our own experience and in-depth knowledge gained from various digital transformation projects.

Peter Bertschinger, founder and CEO of i-STARS, has over 20 years of experience in the IT and digitalisation industry, including management positions at global IT consultancies and software companies in the financial and insurance sectors. His unique strength is the combination of strategic b2b sales and business development expertise with a deep understanding of digital technologies and human-centred transformation. We particularly support software and IT companies in accessing vertical markets such as banking, insurance, energy and healthcare. He is known for his inspiring, motivational leadership and commitment to supporting organisations with smart, cloud and AI-based solutions that enable sustainable growth and higher customer satisfaction.

We support SMEs in developing digital AI strategies using a five-dimensional framework and in human-centred transformation into future-proof organisations by combining and integrating human and artificial intelligence into corporate culture.

“Keeping up is good, but progress means getting ahead. We give you the digital tools, our expert knowledge and the growth mindset to master the future and grow.”

Vision & Mission

i-STARS supports managers and companies that are on their way to digital transformation and want to gain a decisive edge over their competitors together with i-STARS.

Passion. Motivation. Enthusiasm. Team spirit.

i-STARS helps companies with intelligent cloud and AI-supported software solutions and smart consulting services to achieve positive changes such as growth, increased quality and digital expertise for the company and its employees as well as higher customer satisfaction.

Values & Beliefs

Nobody gets to the top if they just stand on the sidelines or don’t believe in themselves.

Management is a collective endeavour using experience, intelligence and imagination. We always win together, we always learn new things and we always become stronger together.

Trust and openness are the basis for successful co-operation. Reliability and commitment are a sign that we value each other. Agreements must be honoured by both sides.

My Career Path

2023Foundation of i-STARS
2020 – 2023Senior Strategic Sales Executive in a global sourcing company (Digital Insurance Factory for Health Insurance and Insurance companies)
2018 – 2019Partner Business Development & Sales in a Swiss IT consulting firm (Banks and Insurance companies, Asset Managers)
2017 – 2018Member of the Executive Board, Head Sales & Marketing in a Swiss IT consulting firm (Insurance & Health Insurance companies)
2011 – 2017Director Swiss Forums: IT-Sourcing & Business Cloud, Digital Business Transformation, Information- & Business Process Management
2008 – 2011CEO and Delegate of the Board of Directors in a Swiss software company (Digital Payments-, Cash Management- and Treasury solutions for holding companies, banks, insurance companies, property and energy companies
2004 – 2008Member of the Executive Board in a Swiss IT consulting firm (Digital Transformation projects and software solutions for Banks and Insurance companies)
2002 – 2004Senior Manager in a global IT consulting firm (Digital Transformation projects and software solutions in Retail- & Private Banking)
1999 – 2002Senior Sales Business Consultant in a global Swiss IT consulting firm (Banks and Insurance companies)
1993 – 1999Account Manager Business Clients in a nationwide operating Swiss financial institution

Let’s work together!

I look forward to hearing from you